Myths and truth about virtual tours

Words are a very powerful tool. Regardless of whether they are written, spoken or heard – they can significantly affect perception and opinion. We know that there are several common and popular myths about virtual tours that we want to clarify and dispel. In this blog, we will do our best to analyze some myths about the virtual tour. We will tell you why, in our opinion, such myths about virtual tours arose, while at the same time helping you feel more confident when weighing  the possibility of developing a technological solution for your enterprise or facility.

Myth #1 about virtual tours: Virtual tours cost crazy money

Why did this myth arise?

Virtual tours are a technological tool that many consider expensive.  In fact, as with other marketing tools, there are various factors that determine the cost of a virtual tour. Virtual tours are incredibly visually impressive, and they’re created using high-quality cameras­ — so people often assume that virtual tours are designed at a high price.  There are  no  expressly standardized costs in the current  market. The offers of virtual travel developers differ greatly not only in price, but also in the additional features offered.

Where is the truth?

Despite the fact that virtual tours, as a rule, really cost more than a standard photo shoot, they are often cheaper than video. Amazing, isn’t it? Advances in technology mean that much of the process of producing a virtual tour is already automated, which means that the product is produced faster. In addition, if this is not enough, it is proved that virtual tours ­provide a better contribution than traditional photographs. Virtual tours provide an in-depth visual experience. Our prices for virtual tours can be found here.

Myth #2 about virtual tours: Virtual tours are not interactive

Why did this myth arise?

People confuse two different concepts. Virtual tours are different from “arrow tours” (we’ve already talked about their differences, you can find a blog here). A video guide, or an “arrow tour” is a simple and passive experience in which users are guided along a set route through a property or object. Such a guide is essentially a video view, without the possibility of any interaction.

Where is the truth?

The truth is quite simple – virtual tours are fully interactive, but “arrow tours” are not.  3D virtual tours offer users absolute control. They can explore any area of the room whenever they wish. Users do not feel difficult transitions – complete freedom of movement is provided. This effect provides the viewer with complete confidence that everything he seesduring the tour is present and corresponds to reality.

And it doesn’t end there. In addition to being able to navigate indoors, other interactive elements may be included in virtual tours. In a virtual tour, you can include interactive points, such as links, texts, attach video clips, etc. Here is an example of what interactive points look like in a virtual tour

Myth #3 about virtual tours: Virtual tours threaten privacy

Why did this myth arise?

We all value our privacy, but do virtual tours really put it at risk? Well, actually, there is a privacy threat. Therefore, in order to prevent any breach of privacy, we recommend that you cooperate with a professional and experienced person providing virtual travel. Any enterprise that meets these criteria is aware of the potential problem mentioned and undertakes to ensure the concealment of sensitive information.

Where is the truth?

In any virtual tour, it is very important that  no personal information is displayed during the shooting of the property. Regardless of whether you hide your personal belongings yourself for the duration of the shooting or ask us to “wash out” them at the editing stage – in both cases, data protection violations are completely eliminated. However, what to do if something was accidentally missed and shooting an object on which personal data or sensitive information is displayed As mentioned earlier, the virtual touring software is equipped with a “blur” tool that can be used to hide or hide anything in a virtual tour.

We will answer your questions about the virtual tour

What did we want to say with all this? Before deciding in favor of a particular virtual tour developer, carefully research their work and ask questions. Always study the previous experience of virtual tour developers and the software that is used to design tours. If you ask a lot of questions, you will realize that many myths about virtual tours are completelyunfounded. We, 3D360  We will be happy to answer all your questions and try to debunk erroneous myths in order to provide an excellent experience and high-quality virtual tours.

Virtual Tours 3D360